What is Klaviyo?
Klaviyo is an all-in-one email marketing, SMS, and marketing automation platform that helps businesses power smarter digital relationships with their customers. It provides a unified data platform that fuels faster growth and allows businesses to connect with their customers seamlessly across channels.
Features of Klaviyo
Klaviyo offers a range of features that enable businesses to make every customer interaction more valuable. These features include:
Segmentation
Create real-time segments using any mix of predictive, profile, and activity data from across your tech stack.
Campaigns
Send rich, engaging emails with dynamic content, like recommended products, and reach your most engaged VIP customers with SMS marketing.
Portfolio
Build trust and increase sales by collecting and showcasing customer-written reviews.
Reporting
Track success across channels with accurate attribution that demystifies conversion tracking.
Benchmarks
Peer benchmarks show how you stack up against similar brands, with clear guidance for improvement.
How to Use Klaviyo
To get started with Klaviyo, businesses can sign up for a demo and explore the platform's features and integrations. Klaviyo offers a range of resources, including a help center, academy, and community, to support businesses in getting the most out of the platform.
Pricing
Klaviyo offers a range of pricing plans to suit different business needs. Businesses can view pricing and sign up for a demo to learn more.
Helpful Tips
To maximize the use of Klaviyo's AI services, businesses can leverage the platform's features, such as segmentation, campaigns, and reporting, to better target, personalize, and measure their marketing efforts.
Frequently Asked Questions
What is Klaviyo's customer data platform?
Klaviyo's customer data platform consolidates your tech stack and accelerates your time to value. It unifies, transforms, and activates your data in ways not possible before.
Can I integrate Klaviyo with my existing tech stack?
Yes, Klaviyo offers 350+ pre-built integrations that allow businesses to easily connect their entire tech stack with out-of-the-box integrations.
How does Klaviyo's AI-powered marketing automation work?
Klaviyo's AI-powered marketing automation uses predictive analytics and benchmarks to guide businesses in their marketing efforts, allowing them to make data-driven decisions and improve their customer relationships.
